Trademark Guidelines
This page contains detailed information about how to reference Orion Talent trademarks in different scenarios.
Referencing Orion Talent Trademarks in Text
Proper use of Orion Talent trademarks is important. You may use Orion Talent trademarks or product names to refer to Orion Talent products and services provided you follow these guidelines. Your use must not mislead consumers as to any Orion Talent sponsorship, affiliation, or endorsement of your company, or your products or services.
Properly Identify Orion Talent Brand Services & Products
When referencing Orion Talent services & products, apply the appropriate trademark symbols in accordance with the list of current Orion Talent trademarks.
Set Orion Talent Trademarks Apart From Other Words or Nouns They Modify
The common way to do this is to capitalize the service/slogan/product name and use the appropriate trademark symbol and appropriate descriptor. You may also underline, italicize, or bold the name.
Use Trademark Notices
Include an attribution of Orion Talent's ownership of the trademark(s) within the credit notice section of your documentation or advertisement. The format to follow is:
"(trademark name) are either registered trademarks or trademarks of Orion Talent in the United States and/or other countries."
Do Not Shorten, Abbreviate, or Create Acronyms out of Orion Talent Trademarks
Company, Product, Service, and Domain Names
Do not use or register any Orion Talent trademark, including Orion Talent logos, symbols, icons, or any potentially confusing variation thereof as part of your company name, trade name, product name, service name, or domain name. Do not place your company nameor Sponsorship, trademarks, service marks, or product names next to (or combine them with) a Orion Talent service, slogan and/or product name.
Endorsement or Sponsorship
Do not use any Orion Talent trademark in any manner that expresses or implies Orion Talent's affiliation, sponsorship, endorsement, certification, or approval. Do not use any Orion Talent trademark in such a manner that it appears Orion Talent is legally associated with your company. You must display your company name more prominently than any Orion Talent trademark on all materials.
Merchandise Items
Do not manufacture, sell, or give away merchandise items such as T-shirts, mugs, etc. bearing any Orion Talent trademark, including logos, except pursuant to an express written trademark license from Orion Talent.
Trade Dress and Advertising Elements
Do not imitate Orion Talent's logos, logotypes, trade dress, or other elements of Orion Talent service, slogan and/or product packaging and Web sites in any of your materials, including but not limited to advertising, product packaging, Web sites, and promotional materials.
Slogans and Taglines
Do not use or imitate any Orion Talent tagline including but not limited to "From the Battlefield to the Boardroom®"
Last Updated: 07/31/2009